Alter Ego Italy Color Care Shampoo

The Alter Ego Italy Color Care Shampoo is formulated specifically for color-treated or bleached hair. This shampoo will gently cleanse your hair while providing protection for your color, keeping it vibrant for longer. This shampoo is formulated with Vento Walnut essence to protect cosmetic color and its vibrancy. In addition, this shampoo uses shea butter to provide softness and silkiness while preserving your color over time.